Why do you Need to Combine your SEO and PPC Strategies? In the last few years, India has seen a rapid incline in digital marketing trends. Many companies have started including presence on digital platforms as part of their marketing strategy. Digital marketing is a great way for brands to gain visibility while using limited …
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Without any discussion, it is the job of businesses to keep a keen eye on what Google is up to regarding Search Engine Optimization. In the past few months, Google has made changes to SEO in such a way that it has directly affected the marketing campaigns online. SEO is one major factor that has …
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Once again Google has opened a new window for quality update sites and a lot of people are trying to signify the importance of why this exploration now? Google has always taken the theory of evolution or death extremely seriously. Every year, Google commits to make several changes to search. In fact, in 2018, “they …
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Online Reputation Management (ORM) and Search Engine Optimization (SEO) are two sides of the same coin – “Digital Marketing”. ORM is a broader term that uses SEO as a tool for managing reputation of a brand. In simple language, ORM is a method used for designing the plan of actions to mold public perception of …